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MEET RICHARD BENNETT

CO-OWNER OF ATHENA PERFORMANCE

OWNER OF CALIBRE PERFORMANCE COACHING

COMING FROM A COMBAT SPORTS BACKGROUND, RICH GOT INTO TRAINING IN THE GYM TO TRY AND HELP HIS PERFORMANCE IN KICKBOXING AND LATER BOXING. AFTER ENJOYING THE PHYSICAL, PSYCHOLOGICAL AND CONFIDENCE BOOSTING RESULTS HE GOT FROM TRAINING, HE NOW SHARES HIS PASSION FOR TRAINING WITH MANY CLIENTS AND LOVES SEEING THE RESULTS THEY GET.

RICH’S COACHING JOURNEY STARTED IN KICKBOXING WHERE HE BEGAN ASSISTING COACHING SESSIONS UNDER INSTRUCTOR CLIFTON ELCOCK IN 2011. AT THE SAME TIME, RICH WAS WORKING IN THE LEISURE INDUSTRY AND COMPLETED HIS GYM INSTRUCTOR AND PERSONAL TRAINING QUALIFICATIONS. AFTER MOVING TO, AND COMPETING IN AMATEUR BOXING, RICH QUALIFIED AS A BOXING COACH AND LEAD SESSIONS FOR ADULTS & CHILDREN, RECREATIONAL & COMPETITIVE BOXING, AS WELL AS CORNERING BOUTS AND RUNNING SATELLITE SESSIONS IN SCHOOLS.

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FOLLOWING THIS, RICH SET UP HIS OWN 1-1 COACHING BUSINESS AND BROADENED AND FURTHERED HIS SKILLS AND KNOWLEDGE THROUGH COMPLETING COURSES IN STRENGTH & CONDITIONING AND JOINING COACHING & BUSINESS MENTORSHIPS RAN BY TOP STRENGTH & CONDITIONING COACH MENTORS. WORKING WITH A BROAD MIX OF CLIENTS, HE DELIVERS QUALITY PERSONAL TRAINING, UTILIZING ANY OF THE FOLLOWING METHODS: STRENGTH TRAINING, CONDITIONING WORK, OLYMPIC WEIGHTLIFTING, AND BOXING TRAINING WITHIN SESSIONS TO HELP CLIENTS ACHIEVE THEIR DESIRED RESULTS. RICH BELIEVES IN EFFICIENT WORK WHERE CLIENTS CAN GET TIME EFFICIENT RESULTS THAT STILL ALLOW THEM TO ENJOY THEMSELVES AND FIT TRAINING INTO A BUSY LIFE. CLIENTS GOALS VARY FROM WEIGHT LOSS, BUILDING MUSCLE AND STRENGTH, GENERAL FITNESS AND HEALTH TO MORE SPECIFIC ATHLETE GOALS. RICH WORKS AS A S&C COACH FOR TALENTED PROFESSIONAL BOXERS DYLAN NORMAN AND SIMON IBEKWE WHO HAVE SEEN IMPROVEMENTS IN PERFORMANCE SINCE WORKING WITH HIM.

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IN APRIL 2022, RICH PARTNERED WITH DAN ALLEN AND ATHENA PERFORMANCE OPENED ITS DOORS, A PRIVATE STRENGTH & CONDITIONING GYM IN REDDITCH EQUIPPED WITH FUNCTIONAL TRAINING KIT AND BOXING BAGS WHERE RICH NOW DELIVERS 1-1 PT AND GROUP PT SESSIONS. ALWAYS STRIVING TO BETTER HIMSELF, RICH CONTINUES HIS DEVELOPMENT AND IS CURRENTLY MENTORED BY RIC MOYLAN & DAN HOWELLS AS WELL AS BEING PART WAY THROUGH A SPORTS SCIENCE DEGREE. AFTER A BUSY COUPLE OF YEARS FOCUSING ON OTHER AREAS, RICH RICH INTENDS TO GET BACK IN THE RING AND COMPETE IN AMATEUR BOXING AGAIN FOR KRONK BOXING, WAYNE ELCOCK’S GYM. RICH NOW ALSO WORKS AS A TRAINING EDUCATOR FOR ARROW FITNESS EDUCATION WHERE HE LEADS PT COURSES, GUIDING AND QUALIFYING THE NEXT GENERATION OF PERSONAL TRAINERS. 

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QUALIFICATIONS

STRENGTH & CONDITIONING COURSE LEVEL 4 CIMSPA

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CERTHE IN SPORT, FITNESS & MANAGEMENT

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LAO LEVEL 3 NVQ DIPLOMA IN PERSONAL TRAINING (QCF)

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ENGLAND BOXING LEVEL 1 COACH

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1ST DAN KICKBOXING BLACKBELT

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FOCUS AWARDS LEVEL 1 IN COACHING WEIGHT LIFTING (BWL)

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